Softline Group Acquires Embee Software

Embee Software Pvt Ltd (“Embee”), one of India’s digital transformation service provider and a Microsoft LSP and Cloud solution partner announced its acquisition by Softline Group, a global provider of IT solutions and services.

Softline Group’s Indian operations, led via its subsidiary Softline Services India Pvt Ltd, will strengthen its pan-India presence and capabilities through Embee’s expertise across cloud solutions, workplace modernization products, system integration services managed services and app services.

“India is a key strategic market for Softline Group and the partnership with Embee represents our commitment to offer the best solutions to our growing customer base in the country. Embee is a respected and trusted Microsoft partner with over 30 years of experience in cloud solutions and services. We believe this strategic combination will be a big step towards the expansion of our regional footprint and capabilities.” says Sergey Chernovolenko, Global CEO of the Softline Group.

Roy Harding, President of Softline International, adds “Embee has one of the strongest teams driving Microsoft’s cloud transformation solutions in India. Their expertise in integrating systems through hardware and software from other leading partners like Adobe, HP and Cisco will help Softline to establish itself in this market in a stronger and more established way. Embee is characterized by the high quality of services it offers, which has resulted in the company having excellent business relationships and an important list of clients all over India. We proudly welcome this experienced team of technology professionals to Softline’s family.”

Sudhir Kothari, Managing Director of Embee Software Pvt Ltd, adds: “Softline Group is one of Microsoft’s 8 globally managed LSPs and this partnership represents a great opportunity to expand Embee’s reach within India as well as overseas. We look forward to joining hands with Softline’s team in India to deliver a better value proposition to our clients and forge a stronger growth story together.”

As part of the transaction, the formal merger process is expected to be finalised within the next 18 months leading to complete integration of the platforms. Advisors to the transaction included KPMG Corporate Finance, Backbay Advisors, PDS Legal and Radhika Singh & Associates.

 

ChannelDrive Bureau
ChannelDrive Bureauhttp://www.channeldrive.in
ChannelDrive Bureau covers the latest developments in the space of ICT, technology, solutions and implementations and delivers content focused around solution providers, system integrators, distributors and technology partner community in India. ChannelDrive Bureau is headed by Zia Askari. He can be reached at ziaaskari@channeldrive.in

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