Pivotree Inc., a provider of Frictionless Commerce solutions, has entered an Application Support engagement with an industry-leading global provider of office products and services. Through the engagement, Pivotree will provide Application Support for the company’s PIM software platform, a critical driver of the company’s e-commerce initiatives.
“Many e-commerce companies have an array of products, combinations, and permutations that leads to a vast amount of product information, managed through PIM as a single source of truth. In these cases, ensuring the application operates at its best is crucial to their success across all channels, but especially e-commerce,” said Derek Corrick, GM of MDM at Pivotree. “We’re proud that Pivotree is once again acting as an application support partner, helping a globally recognized online retailer manage platform enhancements so their team can focus on enabling the business in other key areas.”
For companies seeking to scale their e-commerce capabilities, having complete application reliability and support is critical. It enables them to reallocate IT resources to projects designed to grow their e-commerce revenue and improve the overall customer experience, which is critical in today’s competitive environment.
The growing adoption of PIM highlights the increased demand for product content and frictionless commerce experiences. A recent report conducted by Environics Research and published by Pivotree shows that consumers want to avoid delay, frustration, and extra effort when completing a commercial transaction. Instead, they prioritize rich product selection, fast delivery, and great customer service. Therefore, companies must shorten the distance, time, and hassle between these customers and the products they want — and do so with strategic investments that deliver the greatest possible return for the business.
“The reality is, personalized buying experiences often begin way before the consumer interface — they begin where the products are designed and created. That’s why we help organizations apply frictionless thinking throughout their entire value chain,” said Corrick. “Pivotree continues to accelerate a world of frictionless commerce by identifying and removing friction points to help companies and its stakeholders operate more smoothly, eliminate waste, reduce costs and their carbon footprint, improve performance, and create competitive advantage.”
