Lifesize, a division of Switzerland based Logitech, is reimagining the video conferencing experience with the introduction of ‘Lifesize Cloud’. The perfect blend of software, hardware, service and UX, Lifesize Cloud is the first and only service that provides a connected experience to anyone using smartphones, tablets, laptops and especially conference rooms. Lifesize Cloud is delivered as software-as-a-service (SaaS) and is for organizations that want business-class video collaboration without taxing their budget or IT resources.
“There is no question that video collaboration is aggressively moving toward the cloud, while the customer need for affordable room video systems and a more simplified user experience continues to surge,” said Roopam Jain, industry director of enterprise communications and collaboration for Frost & Sullivan. “Lifesize has nailed this user need with the introduction of Lifesize Cloud, a bold departure from the complex and costly ways of implementing video. By integrating its conference room video system with an intuitive, feature-rich hosted cloud infrastructure, it is clear that Lifesize continues to innovate.”
Lifesize Cloud is pioneering a new way to collaborate and connect employees. Unlike competitive offerings, including costly traditional on-premise video solutions, free consumer applications, and “meet-me” Web and video services, Lifesize Cloud enables natural communication instantly or scheduled and is purpose-built for organizations of all sizes to implement an affordable, simple and scalable video conferencing solution with little to no need for IT involvement.
“The demand for video communication in business is skyrocketing, driven primarily by free, consumer-focused applications,” said Craig Malloy, founder and chief executive officer of Lifesize. “As a result, users now expect to have the same simple experience in the office, connected across laptops and mobile devices.Lifesize delivers a way to completely, cost effectively and efficiently enable every person in your company with the highest quality video collaboration. We are able to do this because wehavespent the last 11 years building an innovative product portfolio with all of the pieces necessary for this vision to come to life.”
“Lifesize Cloud provides a superior solution compared to other tools I have used in the past,” said Robb Szymik, IT and AV global system administrator at Plexus. “One persistent challenge in the IT field is how to maximize resources while minimizing complexity on both the administrator and user side. After testing Lifesize Cloud over the past several months, it has become clear that Plexus would significantly benefit from a SaaS-based video environment, and we are looking forward to replacing our legacy hardware room video systems with lower-cost Icon systems and integrating them with Lifesize Cloud.”
At the infrastructure level, Lifesize has partnered with IBM to drive its Lifesize Cloud initiative with the help of IBM’s SoftLayer cloud infrastructure. As far as India is concerned, the company working with three distributors in the form of Ingram Micro, Redington India and Mumbai based Green Source to push its products and solutions in the Indian market.

