Grassroots Channels Unveils ‘Surveillance Unmasked’ Program

Grassroots Channels has launched “Surveillance Unmasked” program with unique initiative of upskilling CCTV installers and bringing video Surveillance Ecosystem under one roof.

The program is supported and sponsored by world’s Leading Hard disk Manufacturer and other leading brands of Video Surveillance Ecosystems. The program is also endorsed by Industry association Like MAIT, ELCINA.

Partners and Channel Partner Community

“Video Surveillance is need of the hour. This segment is rapidly growing, and there is need to continuous update latest technologies and products to our field technician, partner and customer alike. With this vision, we are bringing complete ecosystem under one roof and plan to spread this program across India.” Said, Sharad Srivastava, Chief Strategy Officer, Grassroots Channels and Founder & CEO of ReStor Lab.

This Multi-City program is a day-long event where in daytime, Grassroots Channels is organizing a Certificate Refresher Course for CCTV installers (Field Technicians) which is accredited and evaluated by ESSCI (Electronics Sector Skills Council of India) covering all the major sub-assemblies of the Surveillance Infrastructure.

The evening program is the Ecosystem Partners informal meeting where various prominent sub-assembly brands meet the Key System Integrator, and key decision makers & Consultants from Government, PSU and corporates.

“We started our program with our first event in Dec 2021 in Gurgaon. It was a successful event however due to covid-19 third wave; we have to take a gap of few months. Our next event is planned for New Delhi on May 27, 2022. “Said, Sandeep Ramani, CEO, Grassroots Channels, “As businesses are returning to normal, we hope to cover more than 50 cities of India in next 12-18 months with this program.”

“A good initiative through Surveillance Unmasked to refresh and train field technical on latest product and technologies. This will help us to fulfil our Skill India objectives also “said, Dr. Abhilasha Gaur, COO, Electronics Sector Skills Council of India (ESSCI).

“Bridging manufacturers with customers will help them understand the customer requirements and identify skills to develop for design of critical security & surveillance installations and services. Surveillance Unmasked is a good initiative program launched by Grassroots, MAIT wishes them a great success.” Said George Paul, CEO, MAIT.

“Bringing together video surveillance ecosystem players and giving opportunity for interaction with each other will help industry to deploy latest products and technologies faster “Said Rajoo Goel, Secretary General, Electronic Industries Association of India (ELCINA).

ChannelDrive Bureau
ChannelDrive Bureau covers the latest developments in the space of ICT, technology, solutions and implementations and delivers content focused around solution providers, system integrators, distributors and technology partner community in India. ChannelDrive Bureau is headed by Zia Askari. He can be reached at

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