Livpure, India’s purity brand has introduced India’s 1st Smart RO which is driven by the concept of Internet of Things and empowers consumers to control the taste of purified water, model i-taste.
With its new innovation i-taste, Livpure is redefining the concept of water purifiers with its hi-tech technology. This product is unique in its own way as it is able to communicate with the organizations’s cloud server (powered by AWS) and hence critical information about the status of the RO can be delivered to the customer quite seamlessly.
i-taste is a smart, innovative & wi-fi enabled water purifier that can be controlled through your smartphone via android app. It auto communicates with the Livpure service center facilitating proactive preventive maintenance/filter replacement on time as required.
This product has features that make it remarkable in the category. To ensure healthy water, i-taste gives us a health edge because it comes with a unique Anti-oxidant and Mineralizer Cartridge. It is an advanced 8 stage water purifier that provides hot, warm & ambient water dispensing to facilitate preferred drinking water temperature.
Along with i-taste, Livpure also launched a water dispenser – knight. It is a premium looking waterp urifier cum dispenser with RO+UV+UF & Taste Enhancer. knight has 8-stage purification with hot & cold water dispensing. It ensures pure water quality and a high efficiency and low noise compressor for stable cold water output.
In continuation with i-Can philosophy, Livpure also launched an entry level RO, model Glitz+ (RO+UF) to provide pure drinking water to value conscious consumers who currently opt for substandard unbranded water purifiers in the market.
On the launch of the slew of new products Rakesh Malhotra, Founder, Livpure said, “Innovation around consumers is the core of everything at Livpure. We firmly believe in empowering our consumers to take control, which extends into our ethos of ‘i-can’. I am pleased to announce launch of an exciting range of RO products: i-taste, a sophisticated and intelligent RO that enables the consumers to control the taste of their own water. This product also has the ability to remotely communicate through wi-fi with Livpure’s service infrastructure to pre alert in case of impending service need ensuring uninterrupted purity. Knight, a unique combination of purity & convenience with 8 stage advanced purification system built inside a hot & cold dispenser. This product will serve diverse customers ranging from SOHO, retail, office, large families etc.”
Speaking at the launch Sachin Tendulkar said, “I have been associated with Livpure for over three years. As a brand, Livpure has always strived to meet the evolving needs of the consumers. The launch of the i-taste, India’s 1st Smart RO is another initiative which reiterates Livpure’s brand commitment and empowers consumers to control the taste of purified water at the temperature of
their choice”.
Realizing the need for long term sustenance and growth, Livpure is ramping up its service centers and distribution network. The brand has been growing well and currently has 400 service centers, 800 service people and more than 500 distributors. Livpure has a presence in 22 states and is available in more than 14000 outlets. Expanding rapidly, Livpure will continue its endeavor to
introduce innovative products and making drinking water safe for its consumers.
Pricing
i-taste is priced at Rs. 27999 (MRP)
knight is priced at Rs. 31999 (MRP)
Glitz+ is priced at Rs 10999 (MRP)
